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Virtual College Ltd is based in Ilkley, West Yorkshire. We are 28th in the top 100 fastest growing companies in Yorkshire. We provide e-learning to over 300 organisations and over 1.3 million learners nationally. We have a broad range of services we package and deliver to meet the specific needs of our customers including a directory of e-learning courses and modules on a comprehensive range of training topics and subjects, bespoke e-learning course development, a sophisticated learning and quality audit management system.

Hours of work are 37.5 hours (Monday to Friday). If you would like to apply for any of the vacancies below, or are interested in other roles with Virtual College, then please send your CV and covering letter detailing your current salary to Nicky Calam, Human Resources – Please state clearly where you saw the position advertised.

We are an Equality & Diversity employer.


  • Health & Social Care
  • Business & Education - Tactical Sales
  • Business & Education - Strategic Sales
  • Group Services

Job Roles

Business Development Managers

We are looking for a skilled consultative salesperson/BDM to join our close knit team. You will be required to meet the following skills, experience and hold the following key attributes:

  • Sales of e-learning and online management tools
  • Work tenaciously to agreed targets
  • Development of strategic business plans to exploit new markets in the health and social care sector
  • Develop key links to agencies, charities and industry leaders in your sector
  • To be able to manage small to medium scale projects to ensure successful handover and on boarding of your customers
  • Working with the marketing team to ensure that all products and services are promoted successfully
  • IT literate, creating slick presentations with an understanding of Excel and Word
  • Excellent written and verbal communication skills with good attention to detail
  • Experienced, Solution led salesperson with a proven track record of B2B sales
  • Target driven with strategic and relationship building skills
  • Excellent commercial acumen, good understanding of both short/ long term business goals taking into account income and costs to maximise profits
  • A positive, confident and friendly demeanour
  • Self-starting and driven, being able to work independently and as part of a focussed team
  • A track record of selling to the education sector or similar is desirable but not essential
  • A full clean driving licence and access to a car for work is an essential requirement of this position.

Sales Account Managers


  • You will build strong relationships through taking a consultative approach in order to deliver the outcomes, products, and services that the customers need
  • You will engage with different agencies in the sector including charities, Health, Education, Police and Safeguarding Children Boards so that you understand the sector and are better able to sell to them
  • You will manage existing customers from both the public and private sector; you will work with a support administrator to analyse usage of the products and provide reports to the customer on return on investment
  • You will work with the team to spot new business opportunities and be responsible for closing some new business sales
  • You will work with the team and manager to execute sales plans to meet the team and personal sales targets
  • You will need to write simple reports and provide management information to your team manager and your customers
  • You will train customers on how to use the products and services so that they get best value from what they have bought
  • There will be some overnight stays and travel across the UK to meet your customers.

Key attributes and requirements of the role:

  • IT literate, you must be able to create presentations and have a working understanding of Excel and Word
  • Ability to communicate well at all levels with good attention to detail
  • Strong presentation skills with an evangelical and passionate approach to making a difference through our solutions
  • A strong customer focus and ability to build relationships to continue customer engagement with our products and services
  • Passion tenacity and drive to meet individual and team targets
  • Positive, confident and friendly demeanour with high level of integrity will be essential to ensure you fit the company culture of this friendly yet ambitious and driven organisation
  • Self driven and trustworthy with the ability to work independently and as part of a focussed team
  • Full clean driving licence is essential

Full training on our products will be given. In recognition that this is a developing role; there will be a clear progression route depending on experience and ability to meet targets you will be given the opportunity to progress through a clearly defined set of competencies and reward structure. For gifted Account Managers, there will be further opportunities to progress to higher graded sales roles as our expanding business demands. You must have access to a car and a full drivers licence.

Trainee Digital Designers

  • This would be a first job after graduating
  • We offer you the chance to work in a highly experienced studio environment to get hands-on experience
  • Description:
    • Working on designing and developing e-learning courses
    • Working to improve existing products
    • Working as part of an in-house team on varied projects to produce visuals and concepts to full development
    • Keeping up to date with new developments, technologies and ideas in the e-learning sector and implementing them


Experienced MVC.NET developer required for a successful e-learning development environment. Individual requires excellent organisational skills and strong understanding of programming ideologies. The position requires a strong competency in the following technologies:

  • SQL/SQL Server 2008+
  • C#
  • Entity Framework
  • .NET
  • Visual Studio 2008+
  • HTML, CSS, JavaScript

This is a permanent position, to work as a key part of the company’s development team working on our main live websites and applications. This role will involve developing advanced applications with a modern User Interface using the latest front end technologies. This role requires an individual who is well motivated and works extremely well within a team, all projects are run in a SCRUM/Agile environment and require a great level of team work.

Telesales Exec

The aim of the role is to lead on the development of NEW volume business through proactive and targeted cold calling linked to key marketing campaigns and to respond to incoming sales calls.

This role is an office-based telesales role where you will be responsible for dealing with high volumes of customers and individual sales orders. You will:

  • Work with your manager to contribute to and help develop the proactive marketing campaigns the Business and Education division instigates
  • Proactively and professionally provide the telesales cold calling follow up required for each campaign
  • Respond commercially to incoming calls where a sales intervention is required
  • Sell the full range of products and services of Virtual College to support the division in meeting and exceeding team revenue and profit targets
  • Develop and nurture customers to be handed over to the account managers for long-term, high value account management
  • Organise and book BDM intervention / face to face sales visits

Website Marketing Executive

Primary - To ensure Virtual College's web sites and web pages have a high visibility in search engines organic search results and ensure the agreed company values and tone is communicated externally. The primary focus is to be on the Virtual College site, however also to have a watching brief on the other divisional web sites.

Secondary - To contribute to the strategic teams marketing workload

Requirements / Skills / Qualities:

  • General marketing experience
  • An in-depth knowledge of the latest web trends
  • A good knowledge of SEO techniques and current thinking within search engine companies
  • Tenacious and action orientated
  • Creative thinker
  • Demonstrated ability and experience in website development
  • Strong organisational skills and time management
  • Proactive and able to work on own initiative
  • The ability to develop and nurture internal relationships

The overall objective of the role is to ensure we maximise the opportunities available to us from our web presence

  • To work with the Marketing Manager and strategic marketing to improve the company’s web communication externally
  • To Work with online sales to add value to their web proposition and resultant sales.
  • To work with tactical sales to ensure any product information and promotions fits within a coordinated web plan.
  • Develop an efficient system to balance and prioritise the multiple web based requirements.


  • You will coordinate marketing activity with strategic marketing, tactical marketing, online sales including resellers and affiliates.
  • To be the link with Technical Development to ensure a constant flow of new rich content and user experience improvements.
  • Produce web content where required, both written and multi-media
  • To be the link with any external content suppliers such as Content Plus and Learning Light (Blog)
  • Together with the Marketing Manager and Online Sales Manager is the marketing Link with any internal departments and any external suppliers on the development of any new web sites.

Specific tasks:

  • To build our organic search rankings via key word optimisation
  • To monitor the competition and ensure we remain competitive and “high in the rankings” in line with specific campaigns

Production of marketing materials to assist strategic marketing objectives:

  • Development of emails, collateral such as leaflets and brochures
  • Liaising with marketing colleagues to contribute to the production of company collateral
  • Production of company Videos

Reporting and KPI’s:

  • Use web analytics to fully understand the effectiveness of work completed on the various web sites % of mobile use etc.
  • Improve our organic traffic, engagement, bounce rate, site PR, new v returning visitors and general aesthetic appearance.


Virtual College is committed to progression. There are a wide variety of roles available within the company. We are looking for 2 apprentices to demonstrate their capabilities and would look to progress the right candidate. We have a history of progressing apprentices within the organisation.

Apprentice Accounts and Business Administrator

Working alongside the company accountant and Accounts Technician to carry out the day to day running of the company accounts including:

  • Administration required for the sales and purchase ledger processes
  • Processing staff expenses claims
  • Credit Control
  • Issuing and keeping records of company Petty Cash
  • Allocating Payments and Receipts
  • Being a point of contact for internal and external accounts queries
  • Accounts analysis support
  • Maintain accounts spreadsheets as required
  • Because of the changing nature of our business from time to time you may be required to undertake other activities of a similar nature that fall within your capabilities as directed by management

Business Admin Apprentice

Working alongside the receptionist/administrator to carry out the day to day running of Group Services Operations which include:

  • First point of contact for Virtual College telephone enquiries and able to understand daily whereabouts of staff and redirect accordingly.
  • Meeting and greeting visitors, arranging parking, signing in/out, hospitality
  • Ensure meeting rooms are prepared ready for visitors, including tidying throughout the day
  • Ensuring reception and communal areas are kept clean and tidy
  • Managing/helping with meeting room bookings
  • Ordering and maintaining stationery stocks under manager supervision
  • Distribution of incoming post and outgoing post on a daily basis, organising carriers as and when necessary, ensuring post between sites is dealt with efficiently.
  • Booking out shared equipment and ensure safe and timely return
  • Because of the changing nature of our business from time to time you may be required to undertake other activities of a similar nature that fall within your capabilities as directed by management

Both roles will require the following skills:-

  • A flexible attitude to work
  • Good IT literacy skills and good techniques of telephone etiquette
  • Good customer care practices
  • Strong written and oral communication skills and an excellent grasp of grammar and spelling, and the concept of plain English and attention to detail.
  • Ability to work as part of a team.
  • Work to deadlines and targets within a high pressure customer facing environment.
  • Knowledge of Microsoft Word, Excel and Outlook.

The roles will also include some ad hoc work for the Operations Director such as making travel arrangements and arranging meetings

We have other vacancies within the Company, so if you do not see the a role you are interested in above, please send your CV and covering letter (explaining what area of the business interests you) to Nicky Calam, Human Resources, at

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